by Katie Wilson | Apr 13, 2020 | Infographics
For most of your brand’s content pieces, your goal will be to create shareable content that your customers will pass on to their network- and luckily, the admiration goes both ways. Nine out of ten consumers want brands to share content online, and in fact, consumers...
by Katie Wilson | Apr 13, 2020 | Infographics
Social media market and consumer research is a powerful insight tool for companies in this day and age. It’s more important than ever to understand why. Social Media Examiner found that using social media for marketplace insight ranked as the third most valuable...
by Katie Wilson | Apr 13, 2020 | Blog, Quantitative Research
Every survey completed is a favor someone does for your company to help you gain valuable insights and data. Though a participant may agree to take your survey, if the questions aren’t interesting and engaging, the data you end up with may not be as insightful. In...
by Katie Wilson | Apr 13, 2020 | Infographics
Technology-based research approaches may not be the way you are used to conducting research, but these approaches are ideal for certain situations. Here are five situations that may be ideal for an online research approach.
by Katie Wilson | Apr 13, 2020 | Blog, Qualitative Research
We all know qualitative research is an important tool in the marketing research arsenal. Not only are you able to hear directly from your customers, you also get a picture of why people act the way they do in certain situations. You are able to understand what...
